Building a CPG Brand From the Ground Up

Nali’s Natalie Alibrandi joins the guest panel at Foodboro and shares her expertise on how to build a CPG (FMCG) food and drink brand from the ground up. To access this article you’ll need to complete registration on the Foodboro site which we highly recommend. Foodboro is community and networking platform for food and drink businesses. They share industry intelligence and insights that help food and beverage companies navigate the future of the food and drink industry.

Publisher:  Foodboro

Listen to the podcast: Foodboro Forum: Building a CPG Brand From the Ground Up with Foodboro Partner Nali Consulting

Food and drink entrepreneur host: Josh Person, Foodboro

Contributor at Nali Consulting: Natalie Alibrandi, Linkedin

Key contributions from Nali Consulting:

Article description courtesy of Foodboro 

Foodboro Partner Natalie Alibrandi of Nali Consulting joins us to break down the basics of building a CPG brand, from product innovation to working with co-mans to get it on shelves.